Tidemark

Common questions

Straight answers about privacy, who can see what, and why measuring your real workload matters.

Reviewing this for a practice, board or cluster? Jump to Data governance, security and stewardship — plain-English answers, each linked to the binding wording.
Is my data safe?
Yes. Everything is encrypted in transit and at rest, and held on a UK/EU-hosted database protected by row-level security — each person can only ever read their own records. Tidemark holds no patient data; it is a workforce and wellbeing tool, not a clinical system. The company is ICO-registered and the security headers and controls are set out on the Security page.
Can anyone else see my, or our practice's, scores?
No one sees your individual entries unless you choose to share them. Within a practice, your lead only sees aggregated totals — never a row for you and never your day-by-day diary. To protect everyone's privacy, any team figure needs at least three clinicians to have contributed before it appears. The optional cross-practice comparison goes further: it is opt-in, shown only against a band of similar practices (never named), and needs at least 12 practices before a single figure renders. You can read the full guarantees on the Privacy page.
Is this run by the government?
No. Tidemark is built and run by an independent company (Studystreaks Ltd). It exists to help practices evidence their real workload for their own governance, appraisals and safe-working conversations — not as an NHS or health-board reporting tool. Practices own their data and can export or delete it at any time.
Why is knowing our true workload important?
A GP contract is usually built around a 40–46 week clinical year, but the work that falls outside those booked sessions — admin, results, cover, supervision — is largely invisible. We call that the Hidden Workload. Measuring it shows whether demand is sustainable, where the pressure actually sits, and gives a practice honest evidence to protect the team instead of relying on impression.
How can knowing my true workload help us develop our team?
Because every minute is tagged to one of the six domains of GP work, you can see exactly where time goes — and where it is missing. That spots supervision gaps, shows whether training time is protected, supports appraisals and revalidation, and gives you evidence to justify additional roles (ARNRS pharmacists, physios, mental-health practitioners) or sessional cover where it is genuinely needed.
Does it hold any patient data?
No. Tidemark records how clinicians spend their time, not who they saw. There are no patient names, NHS numbers, or clinical details anywhere in it. That keeps it well clear of clinical-system rules and makes it straightforward for IG and security reviewers to approve.
How long does it take to log a day?
A few seconds. The Quick Record screen lets you capture a whole day on one screen, and a reminder fires automatically when your last contracted session ends so you can finish while the day is fresh. For fuller or more detailed days you can use the paper sheet (photographed and read back to you) or the on-screen 15-minute grid.
Does it work offline on a phone?
Yes. Tidemark is a PWA you can install to your home screen. If you lose signal, your entries are queued on the phone and sync the moment you are back online, and your sign-in stays open through short outages so you are never locked out in a dead zone.
Can I use it as a locum?
Yes. Individual subscribers can join more than one practice at a time, temporarily, using a shared team code — ideal for locums and sessional GPs who work across sites. Your time stays yours; each practice only ever sees its own aggregated picture.
How much does it cost?
Solo clinician £50 a year (£60 incl. VAT). Practice teams are one flat annual payment banded by the number of clinicians on the roster, from £200 to £900 a year plus VAT. Never priced per patient or by list size. There is a 3-month free trial with no card needed, and you can cancel any time. Full pricing is shown on the home page.
What happens to my data if I leave?
You can export everything at any time. If you close your account, your records are kept briefly (in case you return) and then deleted on the schedule set out on the Terms page. Practices can close their account from their own settings — there is no lock-in.
Is it only for the UK?
No. Tidemark works across the UK, Ireland, Australia, Canada and New Zealand, with local safe-working guidance and local currency for each. Anywhere else, choose International when you set up and your hours are measured against general safe-working guidance. The framework and wording adjust automatically to your nation, so the figures stay relevant wherever you practise.

Data governance, security and stewardship

Written for information governance and eHealth reviewers, and for anyone who simply wants to know what happens to their data. Every answer is a plain-English summary and points to the full, binding wording in the Privacy Policy, the Data Processing Agreement or the Security page.

Who is the data controller, and who is the processor?

Your practice, board or cluster is the controller of its staff’s workload data. Studystreaks Ltd, which runs Tidemark, is the processor — we only handle that data to run the service and on your instructions. A Data Processing Agreement is in force automatically with every subscription; no signature is needed, and a countersigned copy is available on request.

Full answer: DPA clause 1 — Roles and scope and the IG summary table.

Who can use our data, and for what?

Only to run the service for you. All data held by Tidemark is internal to the service: it is used solely to operate and improve the app for the clinicians and practices who created it. It is never sold, never shared with advertisers, and never used for anything else. Nothing is done with your practice’s or a clinician’s data outside the service — research participation, case studies, testimonials, cross-practice comparison — without that party’s explicit, informed, revocable consent. Developer access is limited to named people on a least-privilege basis, is logged, and is used only to investigate faults or support requests you raise.

Full answer: Privacy Policy — How your data is, and isn’t, used and DPA clause 2 — purpose limitation.

Can our practice or our clinicians be identified in aggregated figures?

No. Any aggregated or pooled figure is only ever produced at a level where no individual practice or clinician can be identified. Inside a practice, a team figure appears only once at least three clinicians have contributed, and no per-colleague rows are shown to anyone else — only ranges and spreads across the team — and everyone appears under a generated handle rather than a name or initials. The opt-in cross-practice comparison needs at least 12 practices in a band and shows bands, never named practices. Opt-in research outputs pool at least 20 clinicians across 5 practices, with no names, no practice names or locations, and no free text.

Full answer: Privacy Policy — How your data is, and isn’t, used, §3 Anonymity within your team, §4 Anonymised research and §5 Comparing with similar practices.

Does Tidemark ever touch patient identifiable data?

No — and it is designed so it cannot. There are no patient fields anywhere: no names, dates of birth, CHI or NHS numbers, no clinical record. Tidemark records how long staff spent on categories of work, not who was seen. Free-text notes are for your own reminders and are visible only to you, and the app tells you plainly never to type patient detail into them. Because there is no patient data, this is a workforce tool, not a clinical system.

Full answer: Privacy Policy §1 — What we collect and DPA clause 4 — No patient identifiable data.

Where in the world is our data actually held and processed?

The database, sign-in system and uploaded sheet photographs are stored in the European Union (Frankfurt, Germany and Ireland). Pages are served from UK and EU edge locations. Payments are handled in the UK and Ireland. The AI that reads a photographed sheet and drafts your written analysis runs in the EU and/or the United States. Reminder notifications travel through your device maker’s push service (Apple, Google or Mozilla, US) and carry a content-free ping and a link only. Support and administration are in the UK.

Full answer: Privacy Policy §7 — Where your data is handled, the sub-processor annex (country detail) and DPA clause 11 — International transfers.

What legally covers anything processed outside the UK or EEA?

Every transfer outside the UK/EEA is covered by the UK International Data Transfer Addendum and EU Standard Contractual Clauses, with a transfer risk assessment on file for the US-capable AI processing. No special category or patient data is involved in any transfer — the data is staff working-time figures.

Full answer: DPA clause 11 and Privacy Policy §6 — Who else processes it.

Who are the sub-processors, and are we told if they change?

There is a short, named list: the managed database and storage provider, the hosting and edge network, the payment processor, and the AI gateway used for sheet reading and written analysis. Each is listed with its purpose, its countries and its transfer safeguard. We give notice of any new or replacement sub-processor before it starts processing, and you may object.

Full answer: DPA clause 5 — Sub-processors and the full country-level annex.

What exactly is sent to the AI, and is it used to train models?

Only operational figures — minutes by domain, contact counts, session pattern, your 0–5 ratings — plus, if you photograph a paper sheet, the image of that sheet. Names, email addresses and your free-text notes are never sent. Inputs are not used to train models and are not retained by the model provider for training. If you dictate a voice note, the audio and the transcript are discarded once your draft entry is produced — only the entry you confirm is saved.

Full answer: Privacy Policy §2 — Why we use it and the AI row in the sub-processor annex.

How do you stop one practice seeing another practice's data?

Every table is protected by row-level security in the database itself, keyed to the signed-in person and their practice membership — not by checks in the app that could be bypassed. A request for another practice’s rows returns nothing, even if someone crafted it by hand. This tenant isolation is covered by automated tests that run on every change.

Full answer: Security page — Controls at a glance and DPA clause 6 — Security measures.

What can a practice lead see about an individual clinician?

Aggregated totals only. A lead never sees another person’s diary rows, notes or self-rated scores. Any team figure is suppressed until at least three clinicians have contributed to it, no per-colleague rows are shown to anyone else — the practice view gives ranges and spreads across the team, never a row per person — and everyone appears under a generated handle rather than a name or initials. Nobody, including a lead, can see who has or has not recorded: participation is a count of how many people are on track, never who. A job title is only named when at least three people share it; otherwise all professions are shown together. Practice names are not shown in any pooled or cross-practice view, and list sizes travel only as bands.

Full answer: Privacy Policy §3 — Anonymity within your team.

Is there an audit trail of who looked at our figures?

Yes. Every occasion practice-wide totals are viewed or downloaded is recorded — who, when, and for which period — so a practice can show its aggregate figures were used properly. Sign-in attempts are logged as a one-way hash of the address rather than the address itself, and administrative actions on an account are recorded.

Full answer: Privacy Policy §1 (Security and audit records) and DPA clause 12 — Audit.

How long is data kept, and what happens when we leave?

You can export everything, at any time, in open formats. When an account or subscription is closed there is a short grace window in case you come back, after which records are permanently deleted on a published schedule by an automated nightly job. Deletion means deletion — including uploaded sheet images and backups as they age out. There is no lock-in and no exit fee.

Full answer: Privacy Policy §9 — How long we keep it (includes the retention and deletion timeline), DPA clause 9 — Return and deletion and Terms §13 — data retention after cancellation.

What happens if there is a security incident?

We notify the affected controller without undue delay on becoming aware, with what we know so far and what we are doing, so you can meet your own 72-hour regulatory duty. Incidents are managed through a documented process that captures a timeline, an evidence pack, the tenants affected and the recovery steps, and produces a report you can hand to your IG lead. The process was last rehearsed on 27 August 2026 as a breach tabletop exercise alongside a database restore test, in which every table was restored and verified and a deliberately wiped table was recovered intact. The provider’s own point-in-time recovery is exercised by the hosting provider, not by us. The next rehearsal is due in August 2027.

Full answer: DPA clause 10 — Personal data breach and the security contact on the Security page.

How is the data protected technically?

TLS 1.3 in transit with HSTS enforced, AES-256 at rest including backups, row-level authorisation in the database, hashed credentials handled by the managed auth provider, automatic sign-out after a period of inactivity, rate limiting on sign-in, and a strict set of browser security headers an IT reviewer can verify from outside. Uploaded sheet images sit in a private bucket readable only by the clinician who uploaded them.

Full answer: Security page — controls and response headers, and DPA clause 6.

How do we handle a subject access, correction or erasure request?

Individuals can export or delete their own data from within the app, which usually answers a request immediately. Where you need us to help as processor — locating records, producing a machine-readable copy, or confirming erasure — we assist and confirm in writing. Requests go to the contact address published on the Privacy page.

Full answer: Privacy Policy §10 — Your rights and DPA clause 8 — Assistance to the Controller.

What does our IT or eHealth team need to allow?

Outbound HTTPS on port 443 to the Tidemark domain, and nothing else. No local install, no browser plug-in, no smartcard integration, no inbound connections. There is a ready-made whitelist request letter you can send to your board’s IT service, and a copy-for-email version of the whole IG summary and DPA.

Full answer: IT access page (whitelist letter) and the IG summary table.

Are you ICO registered, and who is accountable?

Yes — Studystreaks Ltd is registered with the Information Commissioner’s Office, and the registration number, company number and registered office are published so a reviewer can check them. One named contact address handles data requests, IG queries and breach notifications.

Full answer: Privacy Policy §11 — Contact and the IG summary table.

Could our data be sold, shared or used for anything else?

No. There is no advertising, no trackers and no data sale, and we do not profile anyone beyond showing them and their practice their own workload. Two optional uses exist and both are strictly opt-in and revocable: anonymised research (published only in pools of at least 20 clinicians across 5 practices) and comparison with similar practices (shown as a band, never a named practice, and only once at least 12 practices share that figure).

Full answer: Privacy Policy §4 — Anonymised research and §5 — Comparing with similar practices.

Still unsure? Email hello@studystreaks.co.uk or read the detail on the Privacy and Security pages.